Contents

You would be surprised to learn the quantum of data on laptops which have been irretrievably lost. Yet we dont take time off to create essential backups on our laptops.Lets face it - a computer is not a hundred percent trustworthy machine. The hard drive can crash, laptops get misplaced or dropped rendering it useless. To make sure that our precious information that is stored is never lost forever, we must keep back ups of the information stored.Did you know that ove...

Backup Data On Your Laptop

Backup Data On Your LaptopYou would be surprised to learn the quantum of data on laptops which have been irretrievably lost. Yet we dont take time off to create essential backups on our laptops.Lets face it - a computer is not a hundred percent trustworthy machine. The hard drive can crash, laptops get misplaced or dropped rendering it useless. To make sure that our precious information that is stored is never lost forever, we must keep back ups of the information stored.Did you know that over the past years, over a million of laptops have been stolen in the United States alone ? when a laptop is stolen, chances are that it will never be found. In that case, the owner is not only without a laptop, but also without any information!Back up data is all the more important if you have business information stored in your computer. Like desktop computers where you can create back ups, you can create back ups in your laptop as well. Using online services, remote back up operations, or many other methods are available which help you to store back up information on your laptop.One of the best ways to store data is to burn a data CD. These data CDs have 700 MB memory space, which can hold a lot of data and files. To do this you need a CD/RW burner built in to your laptop. Most of the newer models carry this facility.The biggest drawback of laptops is that the storage capacity and security system is not as proficient as a desktop. Since desktops are more powerful, they can store data, including backups in a jiffy.Laptops were designed for people on the move so the idea of keeping back up data never crossed anyones mind. When it does occur, it is perhaps too late.As already mentioned the quickest and simplest way to create back up for your laptop is to use online back up services. Based on the speed of your internet connection, the operation can take from several minutes to several hours. Though the process is time consuming, but it is worth your while as at the end of the day, you are left safe and secure.Keeping a back up data is always safe whether you use a laptop for personal or official use. Try and create your back ups at least once a month or more often, depending on the quantity of information you store everyday.

SEO Fundamentals

SEO Fundamentals

Introduction:Firstly, thank you for taking the time to view my SEO hints and tips e-book on the often forgotten aspects of SEO. This book was written from the collective knowledge and information gathered by Chris Diprose, owner and manager of Kanga Internet. Kanga Internet are located in Melbourne, Australia and they focus on Search Engine Optimization (SEO) and Web Development for the Joomla Content Management System (CMS).With Search Engine Optimization there are lots of unknowns, educated guesses and knowledge gained from personal and associative experience. Google, Yahoo and MSN keep their cards close to their chest when it comes to revealing how their ranking systems actually work. They tell the community trickles of information on what things can affect search engine results, how they can be improved and what to do in certain situations, but mostly knowing what to do to achieve good results is achieved by studying and hard work. Much alike other SEO consultants I have gathered information from various sources and worked constantly on improving results for customers. I am always looking for new intelligent ways to improve search engine results. I believe in "White Hat" (or more appropriately, "Grey Hat") principles.Edition 1 of this e-book is intended for people looking to improve their websites from the ground up. I address SEO design fundamentals; the things you need to consider before embarking on any text and keyword analysis. I hope you find these hints and tips useful.Enjoy the readings herein.- Chris DiproseThe Website Revelation What owning a website actually means.As a Web Developer and SEO consultant I deal with many existing website owners who are looking to modify or improve their website. I also deal with many people who are looking to start their web presence with a new website. Through both of these interactions there is often a common theme; a misunderstanding or an attitude. I call this a misconception of reality, as often the reality of what the Internet can actually do for the persons business and what they think it can do differ massively.Often it is presumed that by simply owning a domain and having a website built and published on the Internet, thousands of people will magically find the website, visit it and buy their products. "If you build it, they will come" should be removed from the vocabulary as soon as possible if you are to adjust attitudes to the underlying search technology. As a businessman in the real World, it is obvious that it would not happen outside of the Internet ether, so what is so different online? Maybe it was the Technology boom 10 years ago that caused a rift in understanding or maybe the buzz that caused the meteoric rise in the stock prices of Tech Companies, I can hear the thoughts of the small businessman, "surely this can be replicated for my business" in answer I would say, "well, it is unlikely, but you should be able to achieve some results over time".It is most important when taking on a project like Search Engine Optimization for a website, to know that it is important to be committed for the long haul. It is no small task and sufficient funds need to be allocated to the project. Delivery deadlines need to be correctly scoped against required changes, in order to meet client expectations. The key points of responsibility to the SEO project are in knowing that there are big changes near the start and during setup but the changes do not stop after setup, there are a continuous ongoing refinements to the design and system over time. In this regard I find it important to manage expectations and set realistic long term goals on what a website can be expected to achieve and in what time frames those goals hope to be met.So what should your goal be when you are delving into SEO for your website? Well, everyones goal is exactly the same; improve page rankings, improve page visits and hits and finally gain more sales through the website.When it comes to SEO and achieving these goals you have to have principles and my main principle is, "Good websites get good ratings and bad websites get bad ratings or none at all." As time goes on with the improvement of search engine technology and the refinement of search engine results this statement becomes truer and truer. I believe in results through "white hat"(reads; "Grey Hat") principles and methodologies.What are "white hat" principles? I guess I would compare it to doing things the honest way and the right way without risk. So develop a good site, promote good linking, have good informative content and keep working on it and then you are on the road to good rankings through "White Hat" principles.So, why should you do things the "white hat" way? Well, search engines do have some kind of understanding, an artificial intelligence. They soon catch on to websites spamming or linking to websites with no relevance and bad cross linking. Its about being smart, in for the long term and wanting your business to grow organically, naturally.So how do I go about improving my site and making it optimized for search engines naturally? Well, thats why youre here! So lets run through few of the things you should be doing in your websites from a fundamental level.Domain names:When choosing a domain name, choose one that is relevant to the product or service you are going to provide and that is as simple as possible. There are considerations of branding and product/service provided that should go into this choice. Involvement of marketing personal and product understanding is required but also consultation with your SEO professional is advantageous. In this step I would say, take some time and choose wisely. Keep it simple and easy to remember, often saying it out loud will make it clear whether it can be understood by a simple man.It is a strongly held belief by many SEO professionals that buying a domain which is older, and that has been around for a while, means it will not be sand boxed by Google. Whats the sandbox effect? Well, it refers to what Google does to a website or domain that is new or is relatively unknown by Google. In many instances Googles Sandbox effect relegates the new domain to sub-optimal inclusion in search results. Regardless of the sites optimization it lowers the websites relevance and ranking to the term searched upon. If you can use your old business domain name, then consider this very important.If, however, you are buying a new domain name then keep it relevant to the product or service being sold or offered on the website. Keep it close, relevant and simple. Relevance is primary.Location specific domain or international domain ( .com or com.au)? Personally I think dot coms are better, mainly because they appeal Internationally but if you want to you can keep it location specific and to your region then consider purchasing all similar higher level domains, yourdomain.com and yourdomain.com.au, if you can.Choosing a Host:Fast, reliable and gives you all you that you need and want. Preferably gives a unique IP. Again some SEO professionals believe this can also have a detrimental affect in Google rankings but from my experience it sometimes does and it sometimes doesnt. I have had some sites come in with high PR rankings on shared IPs and others when I shifted to a new IP the PR of the site jumped, so this is still a bit of a mystery when it comes to Google rankings. I guess a considerationTraffic considerations: When choosing your host ensure the plan you are on can be expanded so that any new increases in traffic can be accommodated accordingly.Site Design:There are several fundamental things to consider when you are modifying or designing a website.Flash:Flash is has been popular for a few years now and I truly believe it has its place. It is a great way of showing many products or services in a small area, has great visual impact if done properly and can set a good friendly tone to the website visitor. Having said that, I also hate flash; it can be an absolute nightmare when it comes to search engine optimization.What you should know about flash; it cannot be read by a search engine as the search engine cannot read the text or the images contained within it nor can it interpret what is in the pictures being shown.When it comes to flash I would suggest, not making your whole website flash. If you are designing a new website and you want to use flash then use it in high impact areas to capture the attention of your intended audience but use it sparingly. It is important to ensure that as much text content(to a maximum discussed in my next book, generally 300-500 characters) is available on the webpage and in simple HTML.Frames:Many older websites were designed with frames. Frames are where the main home page is actually a frameset page that includes several other pages into it. This makes the page hard to index in search engines and should be avoided. While Google do now index framed sites, it is important to note that most of the other top search engines still cannot follow frame links. They only see the frameset page and ignore the rest of the inner frames. This presents an SEO problem to us because it is highly likely those inner pages contain our content keywords.Nowadays this is not really a huge issue as it is so uncommon for a designer to actually use frames but the easiest way to resolve the issue would be to enforce a no use policy on frames.Page Layout:According to research the Googlebot trawls web pages from left to right and top to bottom. So given this little tidbit of information it is clear that you should be putting our most valuable keywords and information on the left and near the top. Of course this is a blanket statement and does not take into account design principles and beautification. Just keep it in mind during design of page layout. Position your move relevant keywords to the left of the page and near the top.Good HTML Coding:A lot of HTML generator programs out there bloat HTML to the point it is 3-4 times larger than what it would be if you hand coded it. Keep it simple, use a text editor, edit your HTML the old school way; until there is a HTML generator tool worthy of use. If you cant code HTML then do a search on the Internet and find a decent, free, e-book and learn how to do it.Javascript:This is very popular among many web development professionals for menus, popups, scollers etc etc. It would be my suggestion to use simple plain HTML menus or as little Javascript as possible in web pages. There are many small JavaScript menus out there that are slim on JavaScript code to reduce this issue and make it almost negligible. Dont over clutter your site with JavaScript as it increases page size, page load times and the search engines wont understand it.Image Sizes:Keep them small and use only what you need to. This is essential for decreasing page loading times and getting information onto the users screen as soon as possible.Overall page size and loading:The overall page size is an important factor. It should load quickly and be easily trawled. If you have followed the HTML hand coding, used minimal javascript, used simple table layouts and good image sizing then you should be fine. There is much evidence that supports the fact that Google and probably the other search engines also, do not like to scan huge files, so keeping your overall HTML page size below 25k is my suggestion.Dynamic URLs & page/file names:Dynamic pages are roadblocks to high search engine positioning. Especially those that end in "?" or "&". In a dynamic site, variables are passed to the URL and the page is generated dynamically, often from information stored in a database as is the case with many e-commerce sites. Normal .html pages are static - they are hard-coded, their information does not change, and there are no "?" or "&" characters in the URL.Pages with dynamic URLs are present in several engines, notably Google and AltaVista, even though publicly AltaVista claims their spider does not crawl dynamic URLs. To a spider a "?" represents a sea of endless possibilities - some pages can automatically generate a potentially massive number of URLs, trapping the spider in a virtually infinite loop.As a general rule, search engines will not properly index documents that: contain a "?" or "&" End in the following document types: .cfm, .asp, .shtml, .php, .stm, .jsp, .cgi, .pl Could potentially generate a large number of URLs.To avoid complications, consider creating static pages whenever possible, perhaps using the database to update the pages, not to generate them on the fly.Slightly Off Topic Thoughts:The topics covered here are not considered completely SEO topics but in terms of overall objective increasing sales, this section is very important. Take these things on board, consider them, consult with your designer and marketing team. Make educated and informed choices on these topics when considering your audience and what your website objectives are.Screen Size:Over 65% of all screens in the World are set to run at the 1024x768 resolution. Of the remaining percentage, 13% are running at 800x600, 20% running at larger sizes and 2% are unknown. So this affects the way you design. It would be my suggestion to always design for the smallest user to visit your site, but often I find 800x600 restrictive so I tend to design for slightly larger. Not large enough to make an 800x600 user angry but large enough to make it look good on larger screens also. I weigh up my target users, my intended amount of content and find some happy medium. I generally design for 1000x620 as this is the perfect amount of real estate for a 1024x768 user when they have the browser top bar and status bar and Windows taskbar.colors and themes:One important aspect of marketing - selling - is the use of color. Meanings are attached to colors in the same way meanings are attached to words. Gold is the color of wealth and prosperity. White is the color of pure innocence and cleanliness. Pink is the color of femininity and softness. Green is the color of natural things and freshness. Red is the color of danger and stress. Blue is the color the calmness, intelligence. The majority of the World selects blue as a favorite color. It often represents "trust"Use of color to establish an image or a brand is common in the marketing community, yet when you visit the websites of many search engine optimization professionals, it's obvious that color significance plays no part in their own web optimization. Some of the colors I found on SEO websites: Baby Blue, a color which implies weakness. Red, a color which implies risk, or danger. Orange a color which implies a cheerful "levity". Orange is one of Americans least favorite colors.Although color selection is off topic for SEO I would consider it a very important factor in what SEO is trying to achieve, in the end, for your website selling more product, creating loyalty to your brand and customer impact. color research is something you should seriously consider. In summary of color choices I would suggest studying and learning more about your customers, researching color choices and their relevance to your underlying products and making informed choices on these in collaboration. If in doubt then I suggest sticking to safe and trusted colors within safe eye pleasing designs.Gifs for logos & jpgs for pictures:Ensure you are using gifs for logos and background placements and jpgs for photos on your website. This helps reduce size and improve clarity of the web site overall.Browser:It is vitally important to ensure your web page works in both IE, Firefox and Opera. Testing other browsers is also an advantage but these are the main three in use nowadays (2007). I think quoting stats on the browser breakdown are irrelevant as you need it work in all browsers. W3C cross browser compliance is great for this.So, this brings us to the end of Volume 1: Fundamentals of SEO Web Design. There are many things to consider when designing a website or modifying a web site to make it more SEO friendly. Clearly I have a few more volumes left in SEO for websites.

Choosing The Right HDTV

Choosing The Right HDTV

Looking to replace your old TV? Then you may might to invest in the new HD technology. Unlike regular standard televisions, HDTV sets are much lighter, occupy less space, offer more features and provide better image quality. However, the search for a new HDTV can be a daunting one, especially for new customers who are unfamiliar with the many HDTV technologies. Hence, in this article we will examine the various types of HDTVs and their benefits.HDTV CRTHDTV CRT is based upon on the old Cathode Ray technology which is found in regular TVs. Some of the benefits of this technology is its proven reliability (50+ years), picture quality and low price point. However, with this technology you have to deal with bulky, heavy TV sets, screen glare problems and limited widescreen choices. The biggest wide screen you can get for a HDTV CRT is only 34-inches.Rear Projecting HDTVCurrently there are two types of Rear Projection HDTVs. The older Rear Projection HDTV is based on the CRT technology while the newer one is based on the LCD/DLP/LCoS Projection technology. Like HDTV CRT, Rear Projection CRT offers large wide screens at a very low price point. However, you have to deal with poor picture quality from non digital signals, expensive maintenance, bulky cabinet enclosures and narrow viewing angles. The newer LCD/DLP/LCoS Projection technology offer larger screen sizes, good black levels, larger viewing angle, and great picture quality. However, with this technology you have to deal with expensive bulbs that have to be replaced every 5,000-7,000 hours.Plasma HDTVThe Plasma HDTV is a mainstream technology for viewing high definition channels. Plasma HDTV displays offer amazing color definitions, large viewing angle, good black levels and they occupy less space. However, with this technology you have to deal with the possibility of screen burn-in problems and screen glares.LCD Flat Panel HDTVThe LCD Flat Panel HDTV is the other mainstream technology for viewing high definition channels. LCD HDTVs offer wider range of screen sizes (7 to 65), greater image resolutions, are very bright, no burn-in problems and last very long (60,000+ hours). However, with this technology you have to deal with poor black levels, small viewing angle and a high entry price point.

The College Student Credit Card; A Working College Students Best Friend

The College Student Credit Card; A Working College Students Best Friend

Not all of us are born lucky with a silver spoon jutting out from our mouth. Not all of us are fortunate enough to be able to acquire a scholarship, either academically or through athletic programs. Thats why there are a number of college students who combine having to study hard and work hard just to lay claim to a diploma in 4 or 5 years and get the best opportunities for him or herself.We all know how expensive college life is, and lets face it, community college can be very costly as well, especially if you have no one to rely on to pay for your education. So whats a student to do? Find a job, what else? Some even gets two. There is a great need to have a source of income to pay for all the necessary expenses college entails.But then again, the problem never stops there. There will be times when the pay is not enough and there are necessary purchases needed to be done, this could either be the tuition fee, text books or just plainly the everyday cost of living. This is where having a college student credit card pays off. College student "credit card" s have been a basic necessity not only for those who have parents who can afford to pay the monthly balances, but most especially to those who needs it to survive college. Fortunately, applying for a college student credit card is relatively easy; its even easier to get a college student credit card than the regular credit card. But when it comes to finally deciding to get a college student credit card, one must be wary and proceed with caution. There are a number of things a college student must consider before filing an application for a college student credit card. To keep away from being buried in a pit of debt, here are some of the basics you need to know about them. Consider the fees and the interest rates that the company will be charging. Some credit card companies wave off the annual fee to entice a student to file an application with them. This will be a good choice as it can save you some money. But then again, look at how high their interest rates are. They may just give you higher interest rates to recoup the money they lost on the fees and maybe even end up earning much more. Also, college student credit cards have higher interest rates because most college students dont have credit ratings yet. The best thing to do is to get a co-signer with a good credit rating so that the calculations for the interest rates will be based on his ratings. This will mean lower interest rates. Credit card companies that offer zero percent APR are also good choices. But this usually lasts for six months. So make sure that you pay off your balance fully prior to the sixth month to ensure that you will not be charged with high interest rates. Having a college student apply for a credit card doesnt only makes life easier by allowing you to make purchases even when pay day is still days away, but it also provides other benefits. Applying for utilities usually entails the applicant to have a "apply for a credit card" , with your college student apply for a credit card, this will be no problem for you.

Finding The Right Photography Book

Looking through the lens and taking a picture is just one of the things people need to know about photography. This is because there are other things an aspiring photographer needs to know to be among the best in the field.Aside from taking classes that may be expensive, the best resource is still from books. There have been many written for first timers as well as professionals. These focus on shots in different settings from portraits, to nature and a lot more.Regardless of the location, here are some of the things hobbyists will find in most photography books.1. The most important thing to taking a picture is having a good background. Many use a wall but the most important thing to remember is never to use one that is either black or plain white since this will not look good when the picture is developed.2. The photographer should avoid taking pictures with anything metallic or shiny in the background since this could affect the overall impact of the shot.3. The person or subject to be taken should be a few feet from the background to minimize shadows caused by artificial or natural light. This also increases depth, which is good for the picture.4. Lighting can be controlled if this is done in a studio. It is advisable to use a flash meter to achieve the right settings. Outdoors, some lamps can be used to adjust the brightness coming from the sun.5. The camera should always be a at the right distance. Some people are not able to stay in one position for a period of time so using a tripod can prevent blurs and hazy images. The position of the sun is also important. It must not be in front of the camera since the picture will not appear.6. Some shots are done with the image moving. The shutter speed and aperture should be adjusted so that the pictures are not a blur when these come out.7. Another good way to take a picture is when it is candid. It is one of those spontaneous shots that simply captures the emotion of the moment.Photography is different for everybody. Some people find it rewarding while others find it difficult and becomes frustrating. The contents in books are theoretical and should be put into practice.After all, it is only in practice that such a skill can be developed so others can respect the time and hard work put into this practice.

Prepaid X Standard Cell Phone Services

A decade ago perhaps the options weren`t very many, but as time went by and with the advancement of high technology, cell phones became increasingly available for just about everyone, and most of us questioned which will be the best suitable service option when choosing a cell phone. Today there are two basic options: the prepaid cell phone service, which allows you to control more closely how much you can or want to spend in a particular month, and the standard cell phone service, which usually charges you a monthly bill. Both services seem to offer very good deals depending upon each person needs.The prepaid service is meant primarily for users who want to keep a closer control of the amount of expenses in phone calls. After the phone credits are gone, one has the option to buy some more or not, keeping his expenses within a limit. This kind of service became very popular and it seems to keep growing every day worldwide. In developing countries, where cell phone tariff is expensive, prepaid services made possible to just about everyone to make use of cell phones.Another advantage of this service is the fact that in case of a phone loss, one doesn`t have to worry much about phone calls made by third parties, because the cell phone has usually a small amount of credits inserted in. Once the stolen-lost cell phone is reported to the service provider, the phone chip will be canceled and no more hassle to worry about, except for the loss of the handset.The standard cell phone service seems to be meant for the more active users who regularly dial phone calls or don`t care to go through the hassle of buying cell phone credits often. Although this service usually has a less expensive tariff than the prepaid service, users tend to make more use of it and because of that they end up spending more money with phone services.One does really have to consider the options available and find out which is the most suitable for his personal use. The option for prepaid service seems to be more adequate for the less amount of usage the average people usually do. Those who prefer the prepaid service, do so because it is more attractive to their needs and they don`t have to worry about paying more for an extra service that it is not going to be used anyway.For those who can`t afford a more expensive model or simply don`t want to spend any extra money for a cell phone, the prepaid service then becomes the ideal choice. However for those who need to keep updated this latest high-tech cell phone features and making phone calls is part of his personal or professional life, then the standard monthly paid service will seem more appropriate.So whenever picking a cell phone service plan, make sure it fits your lifestyle. After all it`s you who will be paying the phone bill.Roberto SedyciasIT ConsultantThis article is under GNU FDL license and can be distributed without any previous authorization from the author. However the authors name and all the URLs (links) mentioned in the article and biography must be kept.

Summary

You would be surprised to learn the quantum of data on laptops which have been irretrievably lost. Yet we dont take time off to create essential backups on our laptops.Lets face it - a computer is not a hundred percent trustworthy machine. The hard drive can crash, laptops get misplaced or dropped rendering it useless. To make sure that our precious information that is stored is never lost forever, we must keep back ups of the information stored.Did you know that ove...